The Leadership Insights Blog by Liz Weber, CMC, CSP

Effective Leadership Strategies to Boost Your Business

Are Your Bad Habits Killing Your Business?

Are Your Bad Habits Killing Your Business?

Human beings tend to be creatures of habit. That's good in that we can enhance our efficiencies by doing things over and over again. However, we can also become a bit too comfortable with our habits.

Retain and Grow / Retain and Pay

It’s amazing how life and business is a cycle. I pulled this from the archives. I wrote this ten years ago, but I could have written it this morning. See if there’s something in here that resonates with you…

Don’t Work So Hard: Target to Grow Your Pool of Tier 1 & 2 Customers

If you want to increase your customer base, be smart and target the types of customers you really want.
"Know How You're Different & Valuable - Know Your USP

Know How You’re Different & Valuable – Know Your USP

If you want prospects to first notice you, second pay any attention to you, and then third, buy from you, you need to make it easy for them to choose you over someone else. You need to make it easy for them to pick you.

Be Careful What You Ask For – You Might Just Get It…

Ron Ashkenas wrote a great blog for Harvard Business Review in 2012 in which he outlines a seemingly obvious fact: Don't Ask for Feedback Unless You Want It.

If Zoop® is Valuable, Why Aren’t You?

I attended a conference yesterday and had the opportunity to hear Mark Sanborn give the closing keynote. Mark is an internationally acclaimed business speaker on leadership.

See Your Business From the Other Side

Do the unthinkable -- be your own customer. Take a critical look at your organization one afternoon and walk through the front door as a first-time customer would.

Dealing with Difficult People

We've all come across difficult people in our workplace and typically, we've found that the “safest” way to deal with them is to ignore them. However, by ignoring the difficult behaviors of our team members, we are by default condoning their poor behaviors.
Are you Valuable or Valued?

Are you Valuable or Valued?

We've heard over and over "Add value for your customers!" But what does that mean? According to Webster's Dictionary, VALUE means "Monetary or material worth".
Why Don't They...?

Why Don’t They…?

Have you ever gone into a store and had a heck of a time trying to find what you wanted? You finally had to have someone lead you to it because the store’s signage was poor. Like me, you probably thought, “Why don't they just put up clear signage?”